Known for its delicious and additive-free braised duck meat, Chen Ol’ Duck Tasty Lab is a deli and take-out food bar based in Richmond, BC, Canada.

In 2019, PLAYHEADS helped Chen Ol’ Duck with its rebranding through repositioning and brand identity upgrading.

Through refreshing visual identity designs, creative packaging designs, and tailored online marketing campaigns, we helped the client to successfully achieve its rebranding and marketing goals with a strong focus on catering to the younger consumers.